How to Find the Right Digital Storefront for Your Real Estate Business

The store window is the first thing that people see that pique their interest and persuade them inside to browse. Hence, it should be something that accentuates the soul of the agency. The store display must feature important information about real estate, like availability of properties for sale and purchase, and the store’s timing. The information given must be in right content and visible from a distance, so that customers want to push open your door.  

Here are some suggestions that will help you create a storefront to boost your customer footfall. 

Display brightness based on the window’s position

Often people do not bother about the location of the store when putting up the storefront display. But the location plays an important role in the orientation of the display. Based on the specific position of the façade (whether it faces south, north, east or west), you have to check brightness of the content while setting up a digital screen. For the display to show the content, including photographic or written information, in the best form, it’s best to avoid open sunlight areas. Rather, opt for a shady space where the screen can highlight the information and make full impact on viewers. 

Want to know more about location-based screen options? Then visit Digital Office Systems that has tech-smart collections, related to this field. After their recent collaboration with Vitrine Media, they are now able to distribute more innovative technological solutions for a flourishing real estate business.

Right digital screen for right content

Firstly, the size of the screen is an important thing to consider. Different sizes of the screen will allow you to accommodate information based on their importance. For instance, the most important information should go with the largest screen while the additional information can be displayed on smaller screens. There are various ranges of LCD screens to choose from and with the help of image walls and video walls, these screens can be changed into digital surfaces of different sizes. 

Secondly, the brightness of the screens should be set based on their exposure to the sun. For instance, if the screen is highly exposed to the sun, then it should be set in ultra-high brightness. But if it is comparatively less exposed to sun’s ray, you can use normal screen brightness. 

Now, if you are not sure about how to set brightness for screens, you can contact the best office system provider that offers high-quality digital screens and, Wall Maps and Fascia Signage after free product consultation.

Design and layout

Digital screens come in various designs and configurations. Be it inclined, portrait, landscape or double-sided, there are options aplenty. You can also choose a picture wall that doesn’t occupy much space yet highlight your content in the most visible way. While selecting the right layout, make sure that you consider the right model and template of the real estate mandate. Now remember that a landscape, portrait or tilted screen comes in all size options, but a two-sided screen comes only in portrait, non-tilted design.